New ingredients; Procter & Gamble Co. starts to reformulate tried-and-true ways; it enters different fields, enlivens ads, cuts costs, even sells generic items; soda pop and no-calorie fat

Subjects

Subjects :

Procter & Gamble Co. -- Management
Food industry -- Management
Soap and cleaning agents industry -- Management
Business
Business, general

Details

ISSN :

01932241

Database :

Gale General OneFile

Journal :

The Wall Street Journal Western Edition

Publication Type :

News

Accession number :

edsgcl.2694639