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Media: Double Standards - What is technology's role in out-of-home media?
- Source :
- Campaign. September 23, 2011, 21
- Publication Year :
- 2011
-
Abstract
- Technological advances are shaping the development of out-of-home media, but the traditional poster still has its value, according to two industry experts NIGEL CLARKSON SALES AND MARKETING DIRECTOR, PRIMESIGHT - [...]
Details
- Language :
- English
- ISSN :
- 00082309
- Database :
- Gale General OneFile
- Journal :
- Campaign
- Publication Type :
- Periodical
- Accession number :
- edsgcl.267673945