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Google+ challenged to achieve scale by brands

Source :
Marketing. July 6, 2011, 04
Publication Year :
2011

Abstract

Google's long-awaited social networking service, Google+, will have to achieve scale before marketing spend is diverted to it, marketers warned this week. While Google+, which has similar features to Facebook, [...]

Details

Language :
English
ISSN :
00253650
Database :
Gale General OneFile
Journal :
Marketing
Publication Type :
Periodical
Accession number :
edsgcl.260663851