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Factors influencing the foreign entry mode of Asian and Latin-American banks

Factors influencing the foreign entry mode of Asian and Latin-American banks

Authors :
Meng-Fen Hsieh
Chung-Hua Shen
Jen-Sin Lee
Source :
The Service Industries Journal. Nov-Dec, 2010, Vol. 30 Issue 13-14, p2351, 15 p.
Publication Year :
2010

Abstract

A study was conducted to examine 7041 Asian and Latin-American bank branches from 1999 to 2005. Findings indicate that these banks are market seekers, but Latin American Banks are not customer followers. Asian banks tend to establish low-control entry modes to avoid uncertainty because of greater cultural distance.

Details

Language :
English
ISSN :
02642069
Volume :
30
Issue :
13-14
Database :
Gale General OneFile
Journal :
The Service Industries Journal
Publication Type :
Periodical
Accession number :
edsgcl.245325192