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Scotch Fights to Keep U.S. Appeal

Authors :
Gould, P.
Source :
Marketing. April 29, 1982, Vol. 9, p19-23.
Publication Year :
1982

Subjects

Subjects :
liquor industry -- ANALYSIS
Markets (Economics) -- ANALYSIS
Marketing -- Planning
Advertising, marketing and public relations
Business
Business, international

Details

ISSN :
00253650
Volume :
9
Database :
Gale General OneFile
Journal :
Marketing
Publication Type :
Periodical
Accession number :
edsgcl.2292019

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Authors Abstract Subjects Details