MORE THAN JUST MILK: TOMA LECHE Launches Integrated, Multi-Benefit Hispanic Campaign

Source :: Food Weekly News. March 4, 2010, 136
Publication Year :: 2010
Abstract: With more than 13.5 million(1) Hispanics in California who consume various types of media from television and radio to print publications and Web sites, it is only wise that advertisers [...]

Subjects :: Advertising campaigns -- Hispanic American market
Milk -- Hispanic American market
Amusements
Recreation
Dairy industry -- Hispanic American market
Hispanic Americans
Food/cooking/nutrition

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