Thomas Cook travels into a virtual world

Thomas Cook Group Ltd's introduction of the Thomas Cook Global Services, a virtual online service that will provide assistance services to its customers, illustrates the expanding application of information technology and virtual network in various types of businesses. The service will be housed in Peterborough, England but will be accessed by the company's customers from around the world. However, the full potential of virtual network technology can be fully enjoyed if limitations such as language problems are addressed.
Advances in technology and information systems are allowing businesses to attain a global reach without the need to put down physical roots all over the world. In a world of [...]