Back to Search Start Over

Home Theater

Source :
ADWEEK Eastern Edition. July 13, 1998, Vol. 39 Issue 28, p26, 1 p.
Publication Year :
1998

Abstract

Deutsch * IKEA Tapping into the emotions connected with small domestic disasters to drive people to IKEA. 'Americans aren't shopping for furniture the way they used to.' That was troubling [...]

Details

ISSN :
01992864
Volume :
39
Issue :
28
Database :
Gale General OneFile
Journal :
ADWEEK Eastern Edition
Publication Type :
Periodical
Accession number :
edsgcl.20923128