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Individualism and collectivism: reconsidering old assumptions
- Source :
- Journal of International Business Research. Jan, 2009, Vol. 8 Issue 1, p127, 13 p.
- Publication Year :
- 2009
-
Abstract
- Traditional views of individualism and collectivism suggest that Eastern countries will exhibit collectivistic tendencies while Western countries will exhibit individualistic tendencies. The purpose of this study was to examine whether [...]
Details
- Language :
- English
- ISSN :
- 15440222
- Volume :
- 8
- Issue :
- 1
- Database :
- Gale General OneFile
- Journal :
- Journal of International Business Research
- Publication Type :
- Academic Journal
- Accession number :
- edsgcl.208956140