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Broadcast Upfront to End With a Whimper, Down 22%

Authors :
Consoli, John
Source :
ADWEEK Online. August 7, 2009
Publication Year :
2009

Abstract

NEW YORK -- Broadcast network television upfront buying for the 2009-10 season is expected to wrap up this week with the five major broadcast networks taking in about $7.2 billion [...]

Details

Language :
English
Database :
Gale General OneFile
Journal :
ADWEEK Online
Publication Type :
Periodical
Accession number :
edsgcl.208120380