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Make Your Strategy All About the Customer

Authors :
Lustig, Carol
Source :
Direct (Online Exclusive). August 3, 2009
Publication Year :
2009

Abstract

You know that age old mantra, garbage in garbage out? Well, it's true. Without the correct information, or no information at all, it's pretty darn hard to come up with [...]

Details

Language :
English
Database :
Gale General OneFile
Journal :
Direct (Online Exclusive)
Publication Type :
Periodical
Accession number :
edsgcl.204958023