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Design creativity: static or dynamic capability?

Authors :
Azadegan, Arash
Bush, David
Dooley, Kevin J.
Source :
International Journal of Operations & Production Management. July, 2008, Vol. 28 Issue 7, 636-662
Publication Year :
2008

Abstract

Several experimental studies are created to determine whether the design creativity acts as a static or dynamic capability in the industry. The results of the analysis prove that the design creativity acts is a static capability and hence the firms need to take in people who are creative by nature.

Subjects

Subjects :
Product development -- Evaluation
Business creativity -- Analysis
Resource allocation -- Management
Time to market
Company business management
Business
Business, international

Details

Language :
English
ISSN :
01443577
Volume :
28
Issue :
7
Database :
Gale General OneFile
Journal :
International Journal of Operations & Production Management
Publication Type :
Periodical
Accession number :
edsgcl.202178542

Tools

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