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Memorable keyword, integration grab leads for Vico

Authors :
Bannan, Karen J.
Source :
BtoB. January 19, 2009, Vol. 94 Issue 1, 16
Publication Year :
2009

Abstract

Byline: KAREN J. BANNAN Vico Software, which markets its products as virtual construction software, sells '5-D'' modeling software to commercial general contractors. The software goes beyond 3-D modeling by allowing [...]

Subjects

Subjects :
Software -- Marketing
Computer software industry -- Marketing -- Management
Advertising, marketing and public relations
Business
Company marketing practices
Company business management
Software quality
Management
Marketing

Details

Language :
English
ISSN :
15302369
Volume :
94
Issue :
1
Database :
Gale General OneFile
Journal :
BtoB
Publication Type :
Periodical
Accession number :
edsgcl.192504129

Tools

Authors Abstract Subjects Details