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Cover-up sales

Authors :
Thompson, Tom
Source :
Boating Industry. Feb, 1997, Vol. 60 Issue 2, p83, 5 p.
Publication Year :
1997

Abstract

Boating supplies dealers can profit from a properly merchandised boating wear section. Dealers should display their nautical clothing items out front to generate sales. It is also important for dealers to differentiate to customers marine clothing and street wear. Furthermore, dealers are advised to change displays regularly to give adequate exposure to new and existing products. Dealers should also take time to bring buyers to the accessories department to generate future sales.

Details

ISSN :
00065404
Volume :
60
Issue :
2
Database :
Gale General OneFile
Journal :
Boating Industry
Publication Type :
Periodical
Accession number :
edsgcl.19247790