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Here's the plan

Authors :
Levinson, Jay Conrad
Levinson, Jeannie
Source :
Entrepreneur. Feb, 2008, Vol. 36 Issue 2, p92, 5 p.
Publication Year :
2008

Abstract

A guerilla marketing plan will serve as a guidebook that is especially useful for startups. Several marketing tools are presented, as well as the '7-sentence marketing plan'.

Details

Language :
English
ISSN :
01633341
Volume :
36
Issue :
2
Database :
Gale General OneFile
Journal :
Entrepreneur
Publication Type :
Periodical
Accession number :
edsgcl.178327381