Beverages (alcoholic) industry

The alcoholic beverages industry is changing through retrenchment and diversification. Anheuser-Busch is divesting Eagle Snacks and Campbell Taggart, while Seagram has purchased an 80% interest in MCA Inc. Beer industry shipments declined .3% in the first nine months of 1995, but the market is improving and spirits will have a healthy 1996. The industry will underperform the market in 1996, but has potential for the future.