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Why some aren't onboard for online: automakers, CPGs still skeptical about Internet advertising

Authors :
Miller, Steve
Source :
Brandweek. March 10, 2008, Vol. 49 Issue 10, p4, 1 p.
Publication Year :
2008

Abstract

LIKE MANY MARKETERS, Hyundai's Joel Ewanick is often overwhelmed with the myriad choices for online media. 'There are endless places and those places are all online,' said Ewanick, who is [...]

Details

Language :
English
ISSN :
10644318
Volume :
49
Issue :
10
Database :
Gale General OneFile
Journal :
Brandweek
Publication Type :
Periodical
Accession number :
edsgcl.176818507