Consumers to providers: Do you know who I am? Poll finds that customer service and recognition trump privacy, pricing

Authors :: Bulik, Beth Snyder
Source :: Advertising Age. March 10, 2008, Vol. 79 Issue 10, 8
Publication Year :: 2008
Abstract: Byline: BETH SNYDER BULIK Privacy concerns? Not so much. A Harris Interactive poll finds that a whopping 95% of people believe it is at least somewhat important that companies know [...]

Subjects :: Customer relationship management -- Methods
Marketing industry -- Services -- Management
Customer service -- Evaluation -- Methods
Support services
Customer relationship management
Company business management
Customer service
Advertising, marketing and public relations
Business, general

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