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Fox Comes Out Fighting Over NBC Upfront Claim

Authors :
Consoli, John
Source :
ADWEEK Online. February 25, 2008
Publication Year :
2008

Abstract

NEW YORK -- Media buyers reacted positively last week to NBC's announcement that it will reveal a 52-week programming schedule in April and then hold one-on-one, year-round meetings with advertisers [...]

Subjects

Subjects :
National Broadcasting Company Inc. -- Labor relations -- Services
FOX Broadcasting Co. -- Services -- Labor relations
Television broadcasting industry -- Labor relations -- Services
Law

Details

Language :
English
Database :
Gale General OneFile
Journal :
ADWEEK Online
Publication Type :
Periodical
Accession number :
edsgcl.175732107

Tools

Authors Abstract Subjects Details