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MSOs scramble to beat ad shortfalls

Authors :
Moss, Linda
Source :
Multichannel News. August 28, 1995, Vol. 16 Issue 35, p3, 2 p.
Publication Year :
1995

Abstract

Some MSOs, looking at budget shortfalls for advertising, are taking steps to boost sales and make up the deficits by the end of the year. At Tele-Communications Inc., during September, [...]

Details

Language :
English
ISSN :
02768593
Volume :
16
Issue :
35
Database :
Gale General OneFile
Journal :
Multichannel News
Publication Type :
Periodical
Accession number :
edsgcl.17451943