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Quebec and 2010
- Source :
- Marketing Magazine. Nov 12, 2007, Vol. 112 Issue 21, pS10, 2 p.
- Publication Year :
- 2007
-
Abstract
- Results from the survey Headspace Monitor reveal that Quebecers are concerned over the economic aspects of hosting the 2010 Winter Olympics, as they are the least likely to approve the use of federal funds in the bid for the Games. Quebecers also think that Olpympic sponsors should also encourage the younger generation to participate in sports. The results' implications to Olympic marketers are provided.
- Subjects :
- Quebec -- Social aspects
Quebec -- Economic aspects
Winter Olympics -- Public opinion
Winter Olympics -- Economic aspects
Winter Olympics -- 2010 AD
Sports -- Quebec
Sports -- Public opinion
Sports -- Economic aspects
Advertising, marketing and public relations
Business
Business, international
Subjects
Details
- Language :
- English
- ISSN :
- 11964650
- Volume :
- 112
- Issue :
- 21
- Database :
- Gale General OneFile
- Journal :
- Marketing Magazine
- Publication Type :
- Periodical
- Accession number :
- edsgcl.174042089