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The profit motive
- Source :
- Restaurant Hospitality. July, 1995, Vol. 79 Issue 7, p31, 4 p.
- Publication Year :
- 1995
-
Abstract
- Restaurants increase their chances of success if they have the proper sales approach. Seven seasoned and highly successful players in the restaurant business share their respective techniques not only for selling menu items such as entrees, wines, appetizers and desserts, but also for 'selling' service, expertise and the restaurant as whole to customers.<br />SEVEN EXPERTS SHARE THEIR SECRETS FOR SELLING MORE OF EVERYTHING ON THE MENU - AND THEN SOME HOW TO SELL SERVICE Having celebrities associated with our restaurants is a great [...]
- Subjects :
- Restaurants -- Management
Sales -- Methods
Business
Food and beverage industries
Subjects
Details
- ISSN :
- 01479989
- Volume :
- 79
- Issue :
- 7
- Database :
- Gale General OneFile
- Journal :
- Restaurant Hospitality
- Publication Type :
- Periodical
- Accession number :
- edsgcl.17163175