Back to Search Start Over

The profit motive

Authors :
Soeder, John
Source :
Restaurant Hospitality. July, 1995, Vol. 79 Issue 7, p31, 4 p.
Publication Year :
1995

Abstract

Restaurants increase their chances of success if they have the proper sales approach. Seven seasoned and highly successful players in the restaurant business share their respective techniques not only for selling menu items such as entrees, wines, appetizers and desserts, but also for 'selling' service, expertise and the restaurant as whole to customers.<br />SEVEN EXPERTS SHARE THEIR SECRETS FOR SELLING MORE OF EVERYTHING ON THE MENU - AND THEN SOME HOW TO SELL SERVICE Having celebrities associated with our restaurants is a great [...]

Details

ISSN :
01479989
Volume :
79
Issue :
7
Database :
Gale General OneFile
Journal :
Restaurant Hospitality
Publication Type :
Periodical
Accession number :
edsgcl.17163175