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PRIVATE EQUITY: Case study: Qantas

Source :
Brand Strategy. September 14, 2007, 28
Publication Year :
2007

Abstract

The trend for private equity deals has been flying so high in recent times that it is no surprise that eventually investors targeted an airline. Qantas, the Australian flag carrier [...]

Details

Language :
English
ISSN :
09659390
Database :
Gale General OneFile
Journal :
Brand Strategy
Publication Type :
News
Accession number :
edsgcl.168730372