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Le nouveau PR: l'an dernier, 15 des 25 plus importants annonceurs du Canada ont reduit leur budget de publicite. En revanche, le PR gagne en popularite
- Source :
- Commerce. Feb, 2007, p64, 1 p.
- Publication Year :
- 2007
- Subjects :
- Public relations -- Forecasts and trends
Public relations agencies -- Industry sales and revenue
Public relations agencies -- Industry forecasts
Public relations agencies -- Contracts
Advertising expenditures -- Forecasts and trends
Market trend/market analysis
Contract agreement
Business
Business, general
Business, international
Subjects
Details
- Language :
- French
- ISSN :
- 00102725
- Database :
- Gale General OneFile
- Journal :
- Commerce
- Publication Type :
- Periodical
- Accession number :
- edsgcl.162230365