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Toy industry

Authors :
Seligman, Phillip M.
Source :
The Value Line Investment Survey (Part 3 - Ratings & Reports). Dec 2, 1994, Vol. 50 Issue 12, p1892, 5 p.
Publication Year :
1994

Abstract

The toy industry is not performing well during 1994, as more retailers are consolidating and toy manufacturers are cutting costs to survive. The industry is mixed as far as firms' outlooks go, with those firms that are branching out internationally looking brighter. Mattel Inc should do well for this reason. In addition, toy licensing is one of the main growth areas in the toy industry, and Mattel has contracted with Disney to make toys for all of its 1994 and 1995 films.

Details

ISSN :
00422401
Volume :
50
Issue :
12
Database :
Gale General OneFile
Journal :
The Value Line Investment Survey (Part 3 - Ratings & Reports)
Publication Type :
Periodical
Accession number :
edsgcl.15949814