Booksellers band together for survival: independents find camaraderie and a competitive edge in new associations

Authors :: Pedersen, Martin
Parisi, Joy
Source :: Publishers Weekly. September 5, 1994, Vol. 241 Issue 36, p22, 2 p.
Publication Year :: 1994
Abstract: Independents finds camaraderie and a competitive edge in new associations Maybe it's fear, maybe it's even a hint of desperation, but the new competitive reality for small, independent bookstores has [...]

Subjects :: Trade and professional associations -- Management
Booksellers -- Management -- Marketing
Book publishing -- Management -- Marketing
Advertising, marketing and public relations
Business
Publishing industry
Industry association information
Company marketing practices
Company business management
Management
Marketing

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