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MySpace Video a Boon to 'Mother'; CBS Sitcom Parlays Internet Ploy Into Viewership Surge
- Source :
- TelevisionWeek. December 4, 2006, Vol. 25, 6
- Publication Year :
- 2006
-
Abstract
- Byline: Daisy Whitney The creators of CBS's 'How I Met Your Mother'' have made inroads toward solving the puzzle of how to make a Web promotion drive linear ratings. The [...]
- Subjects :
- ViacomCBS Inc. CBS Television -- Management -- Market share
How I Met Your Mother (Television program) -- Market share
Television broadcasting industry -- Management -- Market share
Comedy programs -- Market share
Television comedies -- Market share
Company business management
Company market share
Business
Electronics and electrical industries
Mass communications
Subjects
Details
- Language :
- English
- ISSN :
- 15440516
- Volume :
- 25
- Database :
- Gale General OneFile
- Journal :
- TelevisionWeek
- Publication Type :
- Periodical
- Accession number :
- edsgcl.155671299