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Catch the e-mail testing bug!

Authors :
Stewart, Morgan
Source :
Target Marketing. Oct, 2006, Vol. 29 Issue 10, p115, 3 p.
Publication Year :
2006

Abstract

The benefits of tracking mails for email marketing campaigns and the appropriate means of conducting the tests are discussed.

Details

Language :
English
ISSN :
08895333
Volume :
29
Issue :
10
Database :
Gale General OneFile
Journal :
Target Marketing
Publication Type :
Periodical
Accession number :
edsgcl.153431086