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A cross-country construct validation of cognitive age

Authors :
Auken, Stuart Van
Barry, Thomas E.
Bagozzi, Richard P.
Source :
Journal of the Academy of Marketing Science. Summer, 2006, Vol. 34 Issue 3, 439-455
Publication Year :
2006

Abstract

Details of study testing the validity and universality of cognitive age among older people of Japan and United States, are presented.

Details

Language :
English
ISSN :
00920703
Volume :
34
Issue :
3
Database :
Gale General OneFile
Journal :
Journal of the Academy of Marketing Science
Publication Type :
Academic Journal
Accession number :
edsgcl.149332132