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Wal-Mart Stores is reviewing its advertising strategy as part of a larger overhaul the chain has begun of its marketing image
- Source :
- Chain Store Age. June, 2006, Vol. 82 Issue 6, p22, 1 p.
- Publication Year :
- 2006
-
Abstract
- Wal-Mart Stores is reviewing its advertising strategy as part of a larger overhaul the chain has begun of its marketing image. The business under review is reportedly worth about $578 [...]
Details
- Language :
- English
- ISSN :
- 10870601
- Volume :
- 82
- Issue :
- 6
- Database :
- Gale General OneFile
- Journal :
- Chain Store Age
- Publication Type :
- Periodical
- Accession number :
- edsgcl.148006530