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Wal-Mart Taps SRI to Lead Review

Authors :
Williamson, Richard
Source :
ADWEEK Online. May 19, 2006
Publication Year :
2006

Abstract

DALLAS -- Wal-Mart has confirmed hiring Santa Monica, Calif.-based consulting company Select Resources International to manage its advertising review. The Bentonville, Ark.-based retail giant is conducting its first such competition [...]

Subjects

Subjects :
Select Resources International -- Contracts
Wal-Mart Stores Inc. -- Advertising
Wal-Mart Stores Inc. -- Contracts
Discount stores -- Contracts
Discount stores -- Advertising
Advertising agencies -- Contracts
Contract agreement
Law

Details

Language :
English
Database :
Gale General OneFile
Journal :
ADWEEK Online
Publication Type :
Periodical
Accession number :
edsgcl.146082897

Tools

Authors Abstract Subjects Details