Miss the demand cycle, and you lose: the ability to flexibly respond to unpredictable customer demand, and do so in the required time frame, is key to success in today's global arena

MLA

Cannon, Mike. “Miss the Demand Cycle, and You Lose: The Ability to Flexibly Respond to Unpredictable Customer Demand, and Do so in the Required Time Frame, Is Key to Success in Today’s Global Arena.” Supply Chain Management Review, vol. 10, no. 3, Apr. 2006, p. 9. EBSCOhost, widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edsggo&AN=edsgcl.145570868&authtype=sso&custid=ns315887.

APA

Cannon, M. (2006, April 1). Miss the demand cycle, and you lose: the ability to flexibly respond to unpredictable customer demand, and do so in the required time frame, is key to success in today’s global arena. Supply Chain Management Review, 10(3), 9.

Chicago

Cannon, Mike. 2006. “Miss the Demand Cycle, and You Lose: The Ability to Flexibly Respond to Unpredictable Customer Demand, and Do so in the Required Time Frame, Is Key to Success in Today’s Global Arena.” Supply Chain Management Review, April 1. http://widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edsggo&AN=edsgcl.145570868&authtype=sso&custid=ns315887.