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Dutch trade hopes campaign will jump-start music sales
- Source :
- Billboard. May 1, 1993, Vol. 105 Issue 18, 38A, 1 p.
- Publication Year :
- 1993
-
Abstract
- AMSTERDAM - Faced with continuing sales decline, the Dutch music business has hit back with a six-week promotion and marketing campaign to generate store traffic. The campaign, which began April […]
- Subjects :
- Sound recording industry -- Marketing
Company marketing practices
Subjects
Details
- Language :
- English
- ISSN :
- 00062510
- Volume :
- 105
- Issue :
- 18
- Database :
- Gale General OneFile
- Journal :
- Billboard
- Publication Type :
- Periodical
- Accession number :
- edsgcl.14555179