Back to Search Start Over

The pitch gets a massage; Exhibitors offer creature comforts to woo attendees

Authors :
Chura, Hillary
Source :
Crain's New York Business. January 23, 2006, Vol. 22 Issue 4, 13
Publication Year :
2006

Abstract

Byline: Hillary Chura In his first appearance as a trade show exhibitor, Josh Rockoff wanted to make a splash. That's why he decided against bringing the usual stress balls and [...]

Subjects

Subjects :
Trade shows -- Management
Massage -- Services
Convention service firms -- Services -- Officials and employees
Company business management
Trade show
Business
Business, regional

Details

Language :
English
ISSN :
8756789X
Volume :
22
Issue :
4
Database :
Gale General OneFile
Journal :
Crain's New York Business
Publication Type :
Periodical
Accession number :
edsgcl.141357011

Tools

Authors Abstract Subjects Details