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STOP PRESS: McDonald's adds nutritional guide to packs
- Source :
- Design Week. November 10, 2005, 3
- Publication Year :
- 2005
-
Abstract
- McDonald's has unveiled its forthcoming packaging, featuring a nutritional labelling system. Designed by design consultancy Boxer and The Marketing Store, it uses five graphic icons to represent levels of calories, [...]
- Subjects :
- The Marketing Store -- Contracts
McDonald's Corp. -- Packaging -- Contracts
Boxer (United Kingdom) -- Contracts -- Packaging
Graphic arts industry -- Contracts -- Packaging
Restaurant industry -- Packaging -- Contracts
Marketing industry -- Contracts -- Packaging
Architecture and design industries
Contract agreement
Contracts
Packaging
Subjects
Details
- Language :
- English
- ISSN :
- 09503676
- Database :
- Gale General OneFile
- Journal :
- Design Week
- Publication Type :
- Periodical
- Accession number :
- edsgcl.138642803