Back to Search Start Over

STOP PRESS: McDonald's adds nutritional guide to packs

Source :
Design Week. November 10, 2005, 3
Publication Year :
2005

Abstract

McDonald's has unveiled its forthcoming packaging, featuring a nutritional labelling system. Designed by design consultancy Boxer and The Marketing Store, it uses five graphic icons to represent levels of calories, [...]

Details

Language :
English
ISSN :
09503676
Database :
Gale General OneFile
Journal :
Design Week
Publication Type :
Periodical
Accession number :
edsgcl.138642803