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Coke pulls plug on Vanilla as it plans Diet Cherry launch

Source :
Marketing Week. Nov 3, 2005, p3
Publication Year :
2005

Abstract

Coca-Cola GB is axing Vanilla Coke and Vanilla Diet Coke following disappointing sales, just two-and-a-half years after its #5m UK launch. At the time, it was described as Coke's "biggest […]

Details

Language :
English
ISSN :
01419285
Database :
Gale General OneFile
Journal :
Marketing Week
Publication Type :
Periodical
Accession number :
edsgcl.138295757