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NBC TAKES $15M OFF AD SHELF; Fourth Quarter Scatter Strong: Ratings-challenged Peacock Can't cash in

Authors :
Lafayette, Jon
Source :
TelevisionWeek. Oct 17, 2005, Vol. 24 Issue 42, 1
Publication Year :
2005

Abstract

The good news is that 'My Name Is Earl'' is a hit and the broadcast network fourth-quarter scatter market is stronger than last year. For NBC, if the news gets [...]

Details

Language :
English
ISSN :
15440516
Volume :
24
Issue :
42
Database :
Gale General OneFile
Journal :
TelevisionWeek
Publication Type :
Periodical
Accession number :
edsgcl.137823434