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Latin flair in bebidas for the masses: targeting Hispanic consumers becomes more relevant as the U.S. population evolves
- Source :
- Beverage Industry. August 2005, Vol. 96 Issue 8, p44, 4 p.
- Publication Year :
- 2005
-
Abstract
- The number of Hispanics in the United States is growing three times faster than the population as a whole, the U.S. Census Bureau reported this summer. Hispanics accounted for half [...]
- Subjects :
- PepsiCo Inc. -- Hispanic American market
Miller Brewing Co. -- Hispanic American market
Coca-Cola Co. (Atlanta, Georgia) -- Hispanic American market
Breweries -- Hispanic American market
Soft drink industry -- Hispanic American market
Brewing industry -- Hispanic American market
Hispanic Americans -- Demographic aspects
Business
Food and beverage industries
Hispanic American market
Demographic aspects
Subjects
Details
- Language :
- English
- ISSN :
- 01486187
- Volume :
- 96
- Issue :
- 8
- Database :
- Gale General OneFile
- Journal :
- Beverage Industry
- Publication Type :
- Periodical
- Accession number :
- edsgcl.135816387