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A dozen to download: the interactive world is hatching a dizzying array of new products. The following 12 segments are both buzzworthy and on the verge of becoming bug businesses

Authors :
Shields, Mike
Source :
MEDIAWEEK. August 8, 2005, Vol. 15 Issue 29, p18, 4 p.
Publication Year :
2005

Abstract

ADMIT IT, YOU'VE FAKED IT a few times recently. When confronted with a discussion about some emerging aspect of interactive or digital media--videogame ads, mobile SMS, blogs, whatever--you pretended you [...]

Details

Language :
English
ISSN :
1055176X
Volume :
15
Issue :
29
Database :
Gale General OneFile
Journal :
MEDIAWEEK
Publication Type :
Periodical
Accession number :
edsgcl.135040923