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'Attention, Kmart shoppers!' takes on new meaning: consumers are lining up to buy the retail icon's redesigned, repackaged, rebranded Essential Home line
- Source :
- Brand Packaging. April, 2005, Vol. 9 Issue 3, p18, 3 p.
- Publication Year :
- 2005
-
Abstract
- Before Ikea, before Target and before Wal-Mart ... there was Kmart, with its throngs of bargain-hungry shoppers and frequent Blue Light Specials. Based in Troy, Mich. Kmart defined discount retailing [...]
Details
- Language :
- English
- ISSN :
- 15583570
- Volume :
- 9
- Issue :
- 3
- Database :
- Gale General OneFile
- Journal :
- Brand Packaging
- Publication Type :
- Periodical
- Accession number :
- edsgcl.132620255