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The baby bell race is on

Authors :
Egol, Len
Source :
Direct. Oct, 1992, Vol. 4 Issue 10, p40, 3 p.
Publication Year :
1992

Abstract

Phone companies are turning to communications and marketing When the playing field opened for phone companies to expand into the information services business, the whoosh you heard was the regional [...]

Subjects

Subjects :
Regional Bell Operating Companies -- Services
Audiotex -- Innovations
Direct marketing -- Innovations
Electronic marketing -- Services
Pay-per-call services -- Marketing
Advertising, marketing and public relations
Business

Details

ISSN :
10464174
Volume :
4
Issue :
10
Database :
Gale General OneFile
Journal :
Direct
Publication Type :
Periodical
Accession number :
edsgcl.12736689

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