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Sporting the winning edge

Source :
Grocer. Nov 27, 2004, Vol. 227 Issue 7682, pSS16, 1 p.
Publication Year :
2004

Abstract

Sports sponsorship remains a key strategic part of the commercial plans for Carlsberg UK. The company points to a year of healthy growth on key brands in 2004, driven in [...]

Details

Language :
English
ISSN :
00174351
Volume :
227
Issue :
7682
Database :
Gale General OneFile
Journal :
Grocer
Publication Type :
Periodical
Accession number :
edsgcl.126080117