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Customers at big three sport similar brands--except in

Authors :
Howell, Debbie
Source :
DSN Retailing Today. Oct 25, 2004, Vol. 43 Issue 20, p32, 4 p.
Publication Year :
2004

Abstract

Brand preferences among those who shop at Wal-Mart, Kmart or Target generally mirror the overall findings in this year's Top Brands survey, although a few interesting variances emerge regarding private [...]

Details

Language :
English
ISSN :
15306259
Volume :
43
Issue :
20
Database :
Gale General OneFile
Journal :
DSN Retailing Today
Publication Type :
News
Accession number :
edsgcl.124855255