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Educate your clients: teach them how to use your services
- Source :
- Information Outlook. Oct, 2004, Vol. 8 Issue 10, p24, 3 p.
- Publication Year :
- 2004
-
Abstract
- "And knowing is half the battle!" This slogan from the old G.I. Joe cartoon comes to mind when describing the current marketing challenge at our Information Research Center (IRC). Employees […]
- Subjects :
- Corporate libraries -- Services
Corporate libraries -- Customer relations
Corporate libraries -- Marketing
Aircraft industry -- Subsidiaries, divisions and units
Aircraft industry -- Services
Library education -- Methods
Company marketing practices
Northrop Grumman Corp. -- Subsidiaries, divisions and units
Northrop Grumman Corp. -- Services
Subjects
Details
- Language :
- English
- ISSN :
- 10910808
- Volume :
- 8
- Issue :
- 10
- Database :
- Gale General OneFile
- Journal :
- Information Outlook
- Publication Type :
- Periodical
- Accession number :
- edsgcl.123670616