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Negative-based prominence: the role of negative features in matching and choice
- Source :
- Organizational Behavior & Human Decision Processes. July, 2002, Vol. 88 Issue 2, p643, 30 p.
- Publication Year :
- 2002
-
Abstract
- A study investigating the influence of negative features on choice and matching is presented. Results suggest that when choosing, people exhibit enhanced sensitivity to negative features.
Details
- Language :
- English
- ISSN :
- 07495978
- Volume :
- 88
- Issue :
- 2
- Database :
- Gale General OneFile
- Journal :
- Organizational Behavior & Human Decision Processes
- Publication Type :
- Periodical
- Accession number :
- edsgcl.122599862