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Dressings head for the spa; shed the oil

Authors :
McMath, Robert
Source :
Adweek's Marketing Week. August 12, 1991, Vol. 32 Issue 33, p33, 1 p.
Publication Year :
1991

Abstract

Getting a new dressing or sauce noticed by shoppers today can be a stiff challenge. These categories, like so many others in the supermarket, have become log-jammed. Weary consumers can [...]

Details

Language :
English
ISSN :
08928274
Volume :
32
Issue :
33
Database :
Gale General OneFile
Journal :
Adweek's Marketing Week
Publication Type :
Periodical
Accession number :
edsgcl.11135388