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What's in it for me?

Authors :
Thayer, Rachel
Source :
Sales & Marketing Management. April, 1991, Vol. v143 Issue n4, p79, 4 p.
Publication Year :
1991

Abstract

You've got to spend money to make money. And that should apply to incentives as well as anything else, right? Not necessarily. Incentives don't fall under the category of "the […]

Details

ISSN :
01637517
Volume :
v143
Issue :
n4
Database :
Gale General OneFile
Journal :
Sales & Marketing Management
Publication Type :
Periodical
Accession number :
edsgcl.10666043