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Starting a sales force from scratch

Authors :
Murray, Tom
Source :
Sales & Marketing Management. April, 1991, Vol. v143 Issue n4, p50, 6 p.
Publication Year :
1991

Abstract

Six months after joining Pilot Pen Corp. as national sales manager in 1975, Ronald G. Shaw decided he wanted to set up his own direct sales force. The primary reason? […]

Details

ISSN :
01637517
Volume :
v143
Issue :
n4
Database :
Gale General OneFile
Journal :
Sales & Marketing Management
Publication Type :
Periodical
Accession number :
edsgcl.10666035