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Apple takes aim at anti-Mac myths, targets IS with marketing campaign
- Source :
- MacWEEK. April 2, 1991, Vol. v5 Issue n13, p71, 2 p.
- Publication Year :
- 1991
-
Abstract
- By Andrew Gore San Francisco -- Apple is planning a new three-pronged marketing campaign that it hopes will debunk some spurious ideas that information systems managers have about the Mac. […]
Details
- ISSN :
- 08928118
- Volume :
- v5
- Issue :
- n13
- Database :
- Gale General OneFile
- Journal :
- MacWEEK
- Publication Type :
- Periodical
- Accession number :
- edsgcl.10567496