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OUTDOOR SHOWCASE
- Source :
- Marketing. May 1, 2003, 25
- Publication Year :
- 2003
-
Abstract
- Outdoor ads must stand out from the crowd and know their target to maximise impact. Ken Gofton looks at four firms getting it right. MARK WARNER GETS ACTIVE AND STAYS [...]
- Subjects :
- Soul Advertising -- Services -- Advertising
BJK and E Media -- Services -- Advertising
Physical Health Devices Inc. -- Services -- Advertising
adidas AG -- Advertising -- Services
Maher Bird Associates -- Services -- Advertising
TBWA/London -- Services -- Advertising
Abbott Mead Vickers BBDO -- Services -- Advertising
Van Wagner Communications Inc. Van Wagner Outdoor Advertising -- Services -- Advertising
Mark Warner Ltd. -- Advertising -- Services
The Economist (Periodical) -- Advertising
Advertising campaigns -- Evaluation -- Services
Athletic shoe industry -- Advertising -- Services
Advertising agencies -- Services -- Evaluation
Automobile industry -- Advertising -- Services
Tour operators -- Advertising -- Evaluation -- Services
Outdoor advertising -- Evaluation -- Services
Marketing industry -- Services
Periodical publishing -- Advertising -- Services -- Evaluation
Automobile Industry
Advertising, marketing and public relations
Business
Business, international
Subjects
Details
- Language :
- English
- ISSN :
- 00253650
- Database :
- Gale General OneFile
- Journal :
- Marketing
- Publication Type :
- Periodical
- Accession number :
- edsgcl.100964515